Imagine pointing your phone’s camera at a product, a storefront, or even a strange leak under your sink — then asking Google:
“What is this? Can you help me fix it?”
That’s Google Search Live — the newest evolution of search. It combines your voice, camera, and AI into a tool that acts like an extra pair of eyes and ears. Instead of typing in keywords, you can have a conversation with AI about what you’re seeing in real life.
Think of it as giving Google your “lens” — so it doesn’t just read words on a screen but can actually look at the world around you and give you answers in real time.
Take a photo or video → AI analyzes what you see.
Ask a question → AI responds with context, solutions, and local business links.
Keep the conversation going → refine your question until you get the answer you need.
This is no longer just search. It’s like having a problem-solving assistant in your pocket.
Why Small Business Owners Should Care
If your customer is pointing their phone at a problem (such as a broken window, worn-out sneakers, or a leaky faucet), Google may recommend a local business like yours as the solution.
But here’s the catch: AI can only suggest you & your business if your business is visible, relevant, and trusted online. If you’re not optimized, you risk being invisible in this new way of searching.
4 Ways to Use Search Live to Boost Your Business Visibility
1. Make Your Google Business Profile Camera-Friendly
Upload clear photos of your storefront, logo, and services in action.
Add short videos of your team at work.
Why? If someone points their camera at your building or product, AI can match your business faster.
2. Create How-To & Problem-Solving Content
Write posts or short blogs that answer real customer problems.
Example: “What to do if your air conditioner leaks water?”
AI looks for quick, clear answers to cite — and if your content provides it, you’re the one it recommends.
3. Add Location Anchors in Your Content
Use phrases like “Serving Salem and Keizer homeowners” or “Find us near Bush Park.”
When someone searches with video or camera in those areas, you’re more likely to appear.
4. Get Local Mentions That AI Trusts
Be listed in local directories, get reviews, or land a feature in the local news.
AI pulls from trusted sources — not just your website.
Bottom Line
Google Search Live is turning search into a visual, conversational experience. Customers will literally show Google their problems — and Google will recommend solutions.
If your business is optimized, you’ll be the answer they hear. If not, you’ll miss out.
👉 Now is the time to make your business AI-ready, camera-ready, and conversation-ready. Check out my Local Visibility Checklist - a free download - a great place to get started!